Digital Marketing

Author: BRANDI - JULY 30, 2020 Have you searched something on Google yet today? Maybe you have used it to order a product online, find the best brunch in town or to answer a question about search engine marketing. Google processes over 3.5 billion searches every day. That is about 40,000 per second! How in the world are you supposed to get a search engine like Google to notice that your business exists and rank it above your competitors? There are two ways to market your business through search engines like Google. They are Search Engine Optimization (SEO) and Pay Per Click (PPC). [...]

Author: LEANNE - JULY 30, 2020 If you are frequently on Instagram and follow a variety of different brands, chance are that you have either seen or participated in an Instagram giveaway. What Is an Instagram Giveaway? And how, exactly, can giving something away help your brand? Instagram giveaways are a great way to increase your follower growth. The more followers you have, the more engagement you can expect. If your followers are engaged they’ll be more likely to purchase from your business especially if you are interacting with them. These giveaways allow you to build relationships and trust with your potential customers. [...]

Author: LEANNE - JULY 30, 2020 Gathering graphic design ideas for your business might seem overwhelming. There’s so much good design out there but there’s also a lot of bad design. How do you sift through it all and find graphic design ideas that will work for your business’s logo, website, social media accounts and email marketing campaigns? We’re about to give you some insider tips and tricks that will make your life much easier when it comes to graphic design ideas for your brand! Logo Graphic Design Ideas You may have neglected creating a logo for your business or maybe you have [...]

Author: LEANNE - JULY 30, 2020 Why use Instagram for your business if it was created as a photo sharing platform for people to socialize? That may have been its originally intended purpose, but did you know it can kick-start your business and help you reach your sales goals? Currently there are 1 billion monthly active users on Instagram and that number is still growing. That’s 1 billion customers for your business to potentially target! How and why use Instagram as a platform to target your customers and make your business successful? Keep reading and we’ll tell ya why and how! Why Use [...]

Author: LEANNE - JULY 30, 2020 What are your Business Goals? So you want to grow your business this year using new and improved smart B2B marketing trends? In the competitive landscape, especially in the B2B space, it is of the utmost importance to stay current with trends to maximize your selling power and your reach. In this blog post I’m going to show you what really drives home growth and how smart B2B marketing trends will expand your business to new heights. But first, what are your goals? Driving business growth this year, right? A hallmark of a good achievable goal comes [...]

Author: BRANDI - JULY 30, 2020 For most, your website will be the first impression they have of your brand, and trust me when I say great web design goes a long way when making that first impression. It is what customers experience before they even have the chance to be sold on your product or service. It is the face of your company and the portal most people will go through to conduct business or digest your content. So why wouldn’t you want to keep your face clean and professional? Customers will only provide websites with a small amount of their time, [...]

Author: LEANNE - JULY 30, 2020 How many times have you been in a new city (or even your own) and searched for a local business? Chances are you have seen something like the results below. That’s the result of local SEO marketing. Maybe you browse through the options but more than likely you will click on one of the top three places that Google provides for you. These top three options are called the local pack. This is Google’s way of giving you the best and closest options of what you are searching for. Want your business to rank in one of [...]

BRANDI - JULY 30, 2020 Does your inbox ever look like this? You probably get tons of ecommerce emails every day. They flood your inbox and sometimes overcrowd it until you go on a rampage of deleting hundreds of them at a time. You may open some of them or all of them or none of them. If you are on the ecommerce email marketing side of the road, you will need to create emails that captivate consumers and convince them to make a purchase. With so many emails coming and going from potential customers’ inboxes how do you stand out from the [...]

Author: LEANNE - JULY 30, 2020 It’s no secret that people take to the internet to discover new restaurants, write reviews, browse menus and make reservations. Marketing your restaurant can sometimes be tricky in today’s digital world. You need creative restaurant marketing ideas to draw customers in and keep them coming back for more! Before you can dive into marketing to your audience you need to define who they are! Are you marketing to millennials, the older generation, families with kids? This step is crucial before you can begin marketing with your creative restaurant marketing ideas because without a clearly defined audience you can’t possibly [...]

Author: BRANDI - JULY 30, 2020 Are you just now starting a new business? Or has your business been around for a while? Whatever the age or size of your company, you need a website. But not just any website. You will want to use basic website design to capture leads, entice customers and make those sales! There are so many different styles, themes, fonts and colors to choose from, it can be overwhelming. Choosing A Platform First you will need to decide which platform you want to use in order to design your website. You have probably heard of sites like Wix [...]