Digital Tools

The Best Social Media Metrics To Focus On In Your Campaigns

2023-01-19T10:44:21+08:00

Article By: Digital Marketing Institute (https://digitalmarketinginstitute.com/blog/the-best-social-media-metrics-to-focus-on-now)   Any social media strategy worth its salt needs to be measured properly. Yet you might be surprised by how many marketers don't think to look past the data found on the ‘Overview’ tab. While no one would argue about the importance of keeping track of those stats (that’s why they’re right up front), there’s more valuable intelligence to be gathered by doing a deeper dive. Let’s look at the top platforms and find out the best social media metrics you should track for each one to boost brand awareness and improve social media ROI. Facebook Metrics – [...]

The Best Social Media Metrics To Focus On In Your Campaigns2023-01-19T10:44:21+08:00

How to Use Data Analytics to Drive Better Business Insights

2023-01-18T10:54:00+08:00

Article By: Digital Marketing Institute (https://digitalmarketinginstitute.com/blog/how-to-use-data-analytics-to-drive-better-business-insights)   It is no secret that data analytics can be valuable for companies of all shapes and sizes. It helps marketers map out seamless customer journeys and tailor content to match intent. However, from predicting future purchases to customer churn, more than 4 out of 5 marketing executives report difficulty in making data-driven decisions despite access to consumer data according to Venture Beat. The challenge is gaining access to technologies capable of analyzing an abundance of data in a short duration. While many companies can record large quantities of data, they are unable to process and analyze that [...]

How to Use Data Analytics to Drive Better Business Insights2023-01-18T10:54:00+08:00

[Webinar] Learning Hour: AI-Powered Social Media Marketing

2023-03-21T09:20:11+08:00

      What time is it? It's LEARNING HOUR! ⁣ ⁣ Are you struggling to keep up with the latest social media marketing trends and techniques? Do you want to learn how artificial intelligence can help you reach and engage with your target audience more effectively? Then mark your calendar for our upcoming Learning Hour: AI-Powered Social Media Marketing webinar with Mr. Alexander!⁣ ⁣ Details:⁣ Date: 24 March 2023⁣ Time: 12.00 PM - 1.00 PM⁣ Platform: Facebook and LinkedIn Live⁣⁣ ⁣ In this one-hour webinar, you'll discover the power of AI tools and technologies for social media marketing. Whether you're [...]

[Webinar] Learning Hour: AI-Powered Social Media Marketing2023-03-21T09:20:11+08:00

How to Choose the Best Social Media Channels for Your Business

2023-01-17T17:17:59+08:00

Article By: Digital Marketing Institute (https://digitalmarketinginstitute.com/blog/how-to-choose-the-best-social-media-channels-for-your-business)   In today’s digital age, brands that neglect to use the reach and influence of social media marketing are missing out on a key digital channel for customer engagement. In fact, 80 percent of marketers see value in social media and are confident in a Return on Investment (ROI) as it can help gain valuable customer insights and boost other marketing activities according to Hootsuite’s 2022 Social Trends Report. Marketers can enjoy enhanced lead generation benefits with social media while a properly executed social media strategy can improve search rankings, drive more website traffic, and increase conversion rates. But [...]

How to Choose the Best Social Media Channels for Your Business2023-01-17T17:17:59+08:00

[HRD Corp Claimable Course] Certified Digital Marketing Professional training | 13, 14, & 15 March

2023-03-16T15:18:27+08:00

                                    We would like to extend our sincere thanks to all the participants who attended our Certified Digital Marketing Professional training at Excel Academy on the 13th, 14th, and 15th of March! ⁣ ⁣ We appreciate your dedication and commitment towards enhancing your digital marketing skills. We hope the knowledge and skills gained from this training will help you in your professional journey and contribute to your career growth. ⁣ ⁣ Once again, thank you for choosing our Certified Digital Marketing Professional and making [...]

[HRD Corp Claimable Course] Certified Digital Marketing Professional training | 13, 14, & 15 March2023-03-16T15:18:27+08:00

How to Use Hashtags Effectively on Social Media

2023-03-13T09:01:59+08:00

Article By: Clodagh O'Brien (https://digitalmarketinginstitute.com/blog/how-to-use-hashtags-in-social-media)   When it comes to promoting your brand on social media, hashtags are a great way to drive views, likes, and shares. Previously known as the pound sign (#), the hashtag is a way to make your content discoverable to a captive audience. Hashtags were first widely used on Twitter, but they have become commonplace on other social media platforms including Facebook, Instagram, LinkedIn, Pinterest, and TikTok. Mastering the hashtag gives you a powerful way to engage your audience and increase your social impact at no cost other than the time it takes to do some research and [...]

How to Use Hashtags Effectively on Social Media2023-03-13T09:01:59+08:00

[HRD Corp Claimable Course] Digital Marketing Masterclass | 7 & 8 March

2023-03-09T10:37:26+08:00

  Yesterday evening was the conclusion of our "Digital Marketing Masterclass" two-day online training session (8th and 9th March) with our trainer, Mr. Alex!🥳⁣ ⁣ We would like take this opportunity to wish our biggest congratulatioins to our participants from:⁣ - Global Pets Sdn Bhd⁣ - Vet Partners Sdn Bhd⁣ - Pantai Premier Parthology Sdn Bhd⁣ - Pinnacale Homes Sdn Bhd⁣ - WCT Hartanah Jaya Sdn Bhd⁣ - Syarikat Mohd Noor Yusof Sdn Bhd⁣ - ICSD Ventures Sdn Bhd⁣ ⁣ for completing the training session!⁣ ⁣ We hope that the training has provided you with the ability to enhance your digital [...]

[HRD Corp Claimable Course] Digital Marketing Masterclass | 7 & 8 March2023-03-09T10:37:26+08:00

How to Effectively Manage Multiple Social Media Accounts

2023-01-16T16:00:58+08:00

Article By: Digital Marketing Institute (https://digitalmarketinginstitute.com/blog/how-to-effectively-manage-multiple-social-media-accounts)   Do you find it exhausting managing multiple social media accounts for your business every day? Whether you’re a small business owner or social media manager at a large corporation, you’ll be looking for ideas that will help you get the most out of your social media marketing activities. It's no secret among social media managers/users that jumping between different tools and accounts can be draining. It's common for social media marketers to manage several accounts for different departments or accounts on different platforms. Some accounts could be dedicated to sales while others are used for customer service. Despite the [...]

How to Effectively Manage Multiple Social Media Accounts2023-01-16T16:00:58+08:00

Maximizing the Potential of ChatGPT in Your Digital Marketing Campaigns

2023-02-09T15:24:28+08:00

In recent years, the use of AI technology in digital marketing has skyrocketed. With the rise of chatbots and virtual assistants, marketers are discovering new and innovative ways to engage with customers, increase conversions, and improve the overall customer experience. One of the most powerful AI tools in this space is ChatGPT, a language model developed by OpenAI. In this blog post, we will explore how you can use ChatGPT in your digital marketing campaigns to achieve maximum results.   ChatGPT: What is it and how does it work? ChatGPT is a Generative Pre-trained Transformer language model created by OpenAI. It's [...]

Maximizing the Potential of ChatGPT in Your Digital Marketing Campaigns2023-02-09T15:24:28+08:00

[HRD Corp Claimable Course] Digital Marketing Mastery: The Latest Trends And Strategies For Real Estate Developers | CORE Precious Development Sdn Bhd

2023-02-21T09:18:09+08:00

        We want to extend our biggest congratulations to CORE Precious Development Sdn Bhd participants for completing their one-day training session of 'Digital Marketing Mastery: The Latest Trends And Strategies For Real Estate Developers'. ⁣ ⁣ We sincerely hope you had a productive and an enjoyable training experience with us. Hopefully, the knowledge and skills you have gained today will help you achieve your goals and objectives in the real estate industry. ⁣ ⁣ Thank you for choosing Excel Academy as your training provider! ⁣⁣ ⁣ Interested in doing in-house HRD Corp Claimable training with us? Contact us [...]

[HRD Corp Claimable Course] Digital Marketing Mastery: The Latest Trends And Strategies For Real Estate Developers | CORE Precious Development Sdn Bhd2023-02-21T09:18:09+08:00