HRDF has come up with the implementation guideline for online learning. The purpose of the guideline is to inform stakeholders, like yourselves on the schemes available under HRDF that support online learning. It covers, among others the following topics: Types of Online Learning Types of Support Facilities and Equipment Requirements for Live Online Training Delivery Generally, there are 3 categories of Online Learning defined by HRDF, i.e. E-Learning (Full e-Learning & Blended e-learning / Hybrid) Mobile Learning Remote Learning E-Learning is a learning method using electronic technologies to access training curriculum outside of a physical classroom. In most cases, it refers to [...]
Do you know the Buyer Personas that you might come across when you conduct your business online? Here's a short info graphic about Buyer Personas!
Ever wondered how SEO would help your business grow online? Here are a few points on what SEO is and why it is so important!
Article by: Sherman ( Lyfe marketing ) Article date: OCTOBER 15, 2019 Admit it, every business owner wants to increase website traffic fast. Whether your website is brand new or 5 years old, if you’ve never looked into how to get more traffic, chances are people won’t find your website. 99% of blog posts are never seen. Business websites without blogs often fare even worse. But there are other ways to get found by your target customers. These 7 clever techniques will increase website traffic fast. 7 Ways to Increase Your Website Traffic 1. PPC Ads (Super Fast!) Let’s start with the [...]
Are you a new or seasoned digital marketer wondering what, if any value there is in obtaining a digital marketing certification? If you have any knowledge of digital marketing, you know that you are always going to be seeking more. More knowledge, more skills, and more ways to show clients or employers that you can set their business apart. Adding a qualification to your resume is one of the best ways to do that while setting yourself up for success. It's becoming a widely accepted fact that becoming a digital marketer does not necessarily require a four-year degree. It’s a field [...]
Article by: Sean (Lyfe Marketing) Article date: November 7 2019 Facebook Ads Best Practices The #1 reason why you may want to use Facebook for marketing is the “reach” factor. With 2.41 billion monthly active users, there is a high probability that your prospective customers are currently hanging out on the social network. However, as Facebook grew with time, and as more and more users (and brands) started leveraging it, the competition for attention grew along with it. Which is why the average organic reach for a Facebook page has dramatically gone down, and continues to dwindle. Yes, there are ways [...]
Article by: Randy (Lyfe Marketing) Article Date: 8th November 2019 Facebook ads for entrepreneurs might be the solution to your business’s marketing problem. Yes, Facebook still reigns supreme. In the world of social media, that is. And why not, when it has more than 2.2 billion users as of 2018. There is no question it’s at the forefront of popular social media platforms. For entrepreneurs who need to get in front of their audience, where better to look! More accurately, entrepreneurs are always looking to grow their audience and build their existing customer base. Enter Facebook, with their unmatched number of users [...]
From the opening of Macy’s Thanksgiving parade to the New Year’s sales, the final weeks of the year are a shopper's delight. This period of retail is at the core of the industry's so-called Golden Quarter; or, as it’s increasingly known, ‘ Christmas Creep’. Black Friday and Cyber Monday have started to merge into a single weekend of discount deals, and coming soon after China’s mammoth Single’s Day shop-fest, this period has quickly become as much a tradition for millions of people as turkey and Santa Claus. Online sales are overtaking footfall sales and the buying bonanza is spreading further around the world. In [...]