Digital Marketing

What Tools Should You Be Using for Your Digital Marketing?

2022-10-06T09:11:50+08:00

Article by: Lyndsey Hall (https://digitalmarketinginstitute.com/) ย  Digital marketing is an exciting and fast-moving industry, and digital marketers know that there are many tools, platforms, and apps out there to help take your digital efforts to the next level. They can save you time, but discovering and testing the various options can be daunting and confusing, especially in an ever-changing industry with many emerging trends. We've gathered some old favorites as well as some tools to watch and consider adding to your digital marketing toolkit in 2022. Social Media Marketing Tools Influencer Marketing Tools Email Marketing/Marketing Automation Tools SEO (Search Engine Optimization) [...]

What Tools Should You Be Using for Your Digital Marketing?2022-10-06T09:11:50+08:00

๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ๐—ฐ๐—น๐—ฎ๐˜€๐˜€ on the 20th and 21st of October!

2022-11-04T11:34:37+08:00

ย  ย  ย  ย  ย  We have successfully wrapped our two days "๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ๐—ฐ๐—น๐—ฎ๐˜€๐˜€" training on the 20th and 21st of October! ๐Ÿฅณโฃ โฃ Biggest congratulations to our trainer and all participants from:โฃ - Henry Butcher Malaysia (Mont Kiara) Sdn Bhdโฃ - PE Land (Penang) Sdn Bhdโฃ - The Spring Management Services Sdn Bhdโฃ - SR Property Management Sdn Bhdโฃ - Knight Frank Malaysia Sdn Bhdโฃ - Knight Frank Property Management Sdn Bhdโฃ - Knight Frank Malaysia Sdn Bhdโฃ - S P Setia Berhadโฃ - Sinar Puncak Sdn Bhdโฃ - CFM Toppan Forms (M) Sdn Bhdโฃ - Fasih Mandarinโฃ โฃ [...]

๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ๐—ฐ๐—น๐—ฎ๐˜€๐˜€ on the 20th and 21st of October!2022-11-04T11:34:37+08:00

๐—–๐—ฒ๐—ฟ๐˜๐—ถ๐—ณ๐—ถ๐—ฒ๐—ฑ ๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฃ๐—ฟ๐—ผ๐—ณ๐—ฒ๐˜€๐˜€๐—ถ๐—ผ๐—ป๐—ฎ๐—น with ๐—”๐—ถ๐—ธ๐—ฏ๐—ฒ๐—ฒ ๐—ง๐—ถ๐—บ๐—ฏ๐—ฒ๐—ฟ๐˜€ ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ, ๐—ฃ๐—ฒ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฎ ๐—ฆ๐—ฎ๐—น๐—ฒ๐˜€ ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ and ๐—ข๐—ฟ๐—น๐—ฎ๐—ป๐—ฑ๐—ผ ๐—–๐—ผ๐—ฟ๐—ฝ๐—ผ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ

2022-11-04T11:03:03+08:00

ย  ย  ย  ย  ย  ย  ย  Our "๐—–๐—ฒ๐—ฟ๐˜๐—ถ๐—ณ๐—ถ๐—ฒ๐—ฑ ๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฃ๐—ฟ๐—ผ๐—ณ๐—ฒ๐˜€๐˜€๐—ถ๐—ผ๐—ป๐—ฎ๐—น" course has come to an end on 28th of September 2022! Woohoo! Biggest congratulations to our trainer and all participants from ๐—”๐—ถ๐—ธ๐—ฏ๐—ฒ๐—ฒ ๐—ง๐—ถ๐—บ๐—ฏ๐—ฒ๐—ฟ๐˜€ ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ, ๐—ฃ๐—ฒ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฎ ๐—ฆ๐—ฎ๐—น๐—ฒ๐˜€ ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ, and ๐—ข๐—ฟ๐—น๐—ฎ๐—ป๐—ฑ๐—ผ ๐—–๐—ผ๐—ฟ๐—ฝ๐—ผ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ for completing the three-day course successfully! ๐Ÿฅณโฃ โฃ Our participants have gained valuable access to the DMI Pro learning experience and materials that provide them with the latest and up-to-date industry knowledge to sustain themselves in the digital marketing world. And we encourage you to do the same. ๐Ÿ˜‰โฃ โฃ Thank you for participating in [...]

๐—–๐—ฒ๐—ฟ๐˜๐—ถ๐—ณ๐—ถ๐—ฒ๐—ฑ ๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฃ๐—ฟ๐—ผ๐—ณ๐—ฒ๐˜€๐˜€๐—ถ๐—ผ๐—ป๐—ฎ๐—น with ๐—”๐—ถ๐—ธ๐—ฏ๐—ฒ๐—ฒ ๐—ง๐—ถ๐—บ๐—ฏ๐—ฒ๐—ฟ๐˜€ ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ, ๐—ฃ๐—ฒ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฎ ๐—ฆ๐—ฎ๐—น๐—ฒ๐˜€ ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ and ๐—ข๐—ฟ๐—น๐—ฎ๐—ป๐—ฑ๐—ผ ๐—–๐—ผ๐—ฟ๐—ฝ๐—ผ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฆ๐—ฑ๐—ป ๐—•๐—ต๐—ฑ2022-11-04T11:03:03+08:00

Digital Selling & Social Selling: Do You Know The Difference?

2022-10-05T16:02:01+08:00

Article by: Digital Marketing Institute (https://digitalmarketinginstitute.com/) ย  In recent years there's been a huge buzz around social selling. Tipped as the future for sales professionals, its impact has been significant. Since its introduction, social selling has offered new ways for salespeople to research, approach, and engage with prospects. But what about the bigger picture? For sales professionals and organizations alike, digital selling is emerging as a new and increasingly exciting concept. As the father of social selling (in the sense that social selling makes up just one piece of the overall digital sales process pie), digital selling has the enormous potential [...]

Digital Selling & Social Selling: Do You Know The Difference?2022-10-05T16:02:01+08:00

What Does a Digital Marketer Do?

2022-09-30T10:49:15+08:00

Article by: Digital Marketing Institute (https://digitalmarketinginstitute.com/) ย  Digital marketing is no longer a niche industry. It has become an integral part of marketing activities across industries to engage prospects, drive traffic, and generate quality leads. Brands that want to succeed in today's fast-moving digital world need marketers with digital expertise that can ensure their products and services are visible online. Skilled digital marketers require knowledge and qualifications that go beyond basic marketing strategies and creativity skills. If you're considering a top digital marketing career, a good place to begin is by understanding the skills required and what digital marketers do. ย  [...]

What Does a Digital Marketer Do?2022-09-30T10:49:15+08:00

How to Effectively Manage Multiple Social Media Accounts

2022-10-28T10:24:31+08:00

Article by: Digital Marketing Institute (https://digitalmarketinginstitute.com/) ย  Do you find it exhausting managing multiple social media accounts for your business every day? Whether you're a small business owner or social media manager at a large corporation, you'll be looking for ideas that will help you get the most out of your social media marketing activities. It's no secret among social media managers/users that jumping between different tools and accounts can be draining. It's common for social media marketers to manage several accounts for different departments or accounts on different platforms. Some accounts could be dedicated to sales, while others are used [...]

How to Effectively Manage Multiple Social Media Accounts2022-10-28T10:24:31+08:00

Local SEO for Beginners: Improve Your Visibility Online

2022-09-29T16:18:14+08:00

Article by: Clodagh Oโ€™Brien (https://digitalmarketinginstitute.com/) ย  As a small or local business, it can be difficult to compete with big brands when it comes to being found on Google searches. As larger businesses (with bigger budgets)ย target the keywordsย you want to rank for, it can seem difficult to get to the top of search engine results pages (SERPs) to drive traffic and click-through. But, there is a way! Local Search Engine Optimization (SEO) can help your business be more visible in search results on Google. For example, local SEO could be your way to get found online to increase bookings and sales [...]

Local SEO for Beginners: Improve Your Visibility Online2022-09-29T16:18:14+08:00

A Guide to Instagram Influencer Marketing for Businesses

2022-09-28T15:15:58+08:00

Article by: Clodagh Oโ€™Brien (https://digitalmarketinginstitute.com/) ย  It's not just big brands that can use Instagram forย influencer marketing, although it may seem that way. Companies of all sizes can benefit from using influencers on Instagram as long as the ones you choose to work with are relevant and have influence in your area. By 2025, the number of global Instagram users is expected to reach over 1.4 billion, according toย Statista. That's a lot of eyes on the social media network, and your business could capitalize on that popularity and usability with the help of influencers. The industries that tend to benefit most [...]

A Guide to Instagram Influencer Marketing for Businesses2022-09-28T15:15:58+08:00

What Is Conversion Rate Optimization (CRO)?

2022-09-27T16:12:34+08:00

Article by: Digital Marketing Institute (https://digitalmarketinginstitute.com/) ย  Conversion Rate Optimization (CRO) is at the core of any successfulย digital marketing strategy. It is used to increase the percentage of visitors who take the desired action (conversion) on your website. It will likely encourage more of your website visitors to become engaged followers and purchasers. It can be challenging to start a conversion rate optimization strategy, but the benefits it offers can help you: Understand your customers better Improve customers' on-site experiences Maximize your PPC spend Maximize sales Increase return on investment Before we dive into exploring how CRO works (and offer 8 [...]

What Is Conversion Rate Optimization (CRO)?2022-09-27T16:12:34+08:00

2 Key Formulas for Understanding Your PPC Data

2022-09-27T10:43:01+08:00

Article by: Clodagh Oโ€™Brien (https://digitalmarketinginstitute.com/) ย  Pay-per-click advertising is a highly targeted and effective marketing tool. Still, to understand how it can work for you, there are certain metrics you need to track and formulas you need to know to calculate the true value of yourย PPC marketingย efforts. Two of the most relevant formulas you need areย Cost Per Click (CPC)ย andย Return On Investment (ROI), but within those categories, there are several related formulas that will give you a better understanding of your PPC performance. When you delve deeper into the metrics that matter for PPC data, you'll find formulas for things like cost [...]

2 Key Formulas for Understanding Your PPC Data2022-09-27T10:43:01+08:00