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Author: BRANDI - JULY 31, 2020 With great content comes great responsibility! You may have really great content but what do you do with it? The answer lies in content marketing. You can use this marketing channel to build your customer base by engaging them and providing content that converts. We’re going to dive into our favorite list of content marketing best practices. Are you applying any of them? Let’s find out. If you already know you want to take your content marketing to the next level. Then let’s get to it. Contact us and we’ll get started turning potential customers into loyal [...]

Author: LEANNE - JULY 30, 2020 Have you ever wondered how to get more conversions on your advertisements? Or how to collect emails in the most efficient way possible without a popup on your site? Meet the landing page. If you want to drive conversions, add one or several of these into your digital marketing campaign strategy. So…What is a landing page? How do you use a landing page to convert visitors to leads? What are the best strategies when building a landing page? And what are the benefits of a landing page? Let’s start with the basics. What Is a Landing Page? So [...]

Author: BRANDI - JULY 31, 2020 If you are an ecommerce brand you need some ecommerce marketing strategies to obtain new customers as well as entice old customers to keep coming back to your store. With these proven ecommerce marketing strategies and tips, we are going to teach you how to bring in traffic to your site, build relationships and trust with customers, and get back those lost sales. Ready to grow your ecommerce business? We managed to generate 596 Purchases. 1. Define Your Sales Cycle Every business is unique. How long does it take before a customer makes a purchase on your site? Knowing how [...]

Author: LEANNE - JULY 31, 2020 When you think about which marketing strategy is best for your business where does your mind go first? Probably straight to making sales! Did you know that using content to build your business is just as important as using digital marketing strategies? But do you really know the difference in content marketing vs digital marketing? Which strategies should your business be using and where should you start? We have all of the answers to help you curate a perfect marketing strategy whether it is driven by digital marketing or content marketing. Content Marketing vs Digital Marketing Content can [...]

LEANNE - JULY 31, 2020 Social media is a huge component to any marketing strategy. In other words you need social media in order for your business to survive in today’s digital world. If you’re struggling with how to promote your Instagram page we have 17 tips and tricks to help you get started! Set goals Surely, you have a business plan for your business. You also have a marketing plan for your marketing tactics. And you should have a social media strategy along with attainable goals for your Instagram (as well as any other social media platforms). Your goals are something you need [...]

Author: BRANDI - JULY 30, 2020 Have you searched something on Google yet today? Maybe you have used it to order a product online, find the best brunch in town or to answer a question about search engine marketing. Google processes over 3.5 billion searches every day. That is about 40,000 per second! How in the world are you supposed to get a search engine like Google to notice that your business exists and rank it above your competitors? There are two ways to market your business through search engines like Google. They are Search Engine Optimization (SEO) and Pay Per Click (PPC). [...]

Author: LEANNE - JULY 30, 2020 If you are frequently on Instagram and follow a variety of different brands, chance are that you have either seen or participated in an Instagram giveaway. What Is an Instagram Giveaway? And how, exactly, can giving something away help your brand? Instagram giveaways are a great way to increase your follower growth. The more followers you have, the more engagement you can expect. If your followers are engaged they’ll be more likely to purchase from your business especially if you are interacting with them. These giveaways allow you to build relationships and trust with your potential customers. [...]

Author: LEANNE - JULY 30, 2020 Gathering graphic design ideas for your business might seem overwhelming. There’s so much good design out there but there’s also a lot of bad design. How do you sift through it all and find graphic design ideas that will work for your business’s logo, website, social media accounts and email marketing campaigns? We’re about to give you some insider tips and tricks that will make your life much easier when it comes to graphic design ideas for your brand! Logo Graphic Design Ideas You may have neglected creating a logo for your business or maybe you have [...]

Author: LEANNE - JULY 30, 2020 Why use Instagram for your business if it was created as a photo sharing platform for people to socialize? That may have been its originally intended purpose, but did you know it can kick-start your business and help you reach your sales goals? Currently there are 1 billion monthly active users on Instagram and that number is still growing. That’s 1 billion customers for your business to potentially target! How and why use Instagram as a platform to target your customers and make your business successful? Keep reading and we’ll tell ya why and how! Why Use [...]

Author: LEANNE - JULY 30, 2020 What are your Business Goals? So you want to grow your business this year using new and improved smart B2B marketing trends? In the competitive landscape, especially in the B2B space, it is of the utmost importance to stay current with trends to maximize your selling power and your reach. In this blog post I’m going to show you what really drives home growth and how smart B2B marketing trends will expand your business to new heights. But first, what are your goals? Driving business growth this year, right? A hallmark of a good achievable goal comes [...]