OVERVIEW

DMI Track – Data And Web Analytics

Course Overview

Fast-track your Data & Web Analytic skills with this online short course. Get job ready skills with a globally recognised certification in bite-sized learning units. Learn Data Analytics, Reporting, Data Management, and Security best practices. Includes free DMI membership for six months.

5 Interactive Modules.
12 Hours self-paced learning content.
Practical Toolkits and Templates.
Associate Level Certification.
FREE DMI Membership included.

What will you learn?

Fast-track your Data And Web Analytics skills, get job-ready competencies and a globally recognized certification. This cutting-edge, interactive short course is delivered 100% online, in bite-sized learning units and includes free DMI membership for six months.

Data and Analytics Fundamentals (3h 37mins)
Data Collection and Data Privacy (2h 18mins)
Data Security and Compliance (1h 40mins)
Data and Marketing (1h 42mins)
Visualizing and Presenting Data (2h 42mins)

COURSE MODULES

DMI Track – Data & Web Analytic

There are 5 modules in the DMI Track – Data and Web Analytics:

Data and Analytics Fundamentals

Uncover the insight behind your data. This module brings you through data basics and how to get the most out of the data you already have at your fingertips.

Data Collection and Data Privacy

Learn how to manage, store and use data in a way that keeps your customer privacy at the heart of your business.

Data Security and Compliance

Good data management is underpinned by secure, compliant data gathering and management. Demonstrate best practice to your customers and web visitors using the GDPR and CCPA learnings below.

Data and Marketing

Your email database is one of your biggest assets. Nurture it, segment it and use it creatively to deliver high impact digital marketing results that dramatically improve your ROI.

Visualizing and Presenting Data

Present and summarise the key findings contained in your data. Learn how creative visualisation and presentation can help share a wider understanding of what your data is telling you.

COURSE DELIVERY

How Is The Certified Digital Marketing Specialist – Strategy & Planning Course Delivered?

The DMI Track will be delivered via:

Online Learning Only

MEMBERSHIP

DMI Membership

We’re getting you in the game as a
DMI Member

Right from the moment you sign-up for a course, you become a DMI Member, which means you join the conversation with a whole generation of marketeers around the globe who we’ve helped take their place at the leading edge. They are a living library of savvy and skills.

Being a DMI Member means being connected – to their smarts, to trends in industry, to experts who can bring unique insights to your work; to other great people with a task, vision or stellar trajectory like yours. You are connected to opportunities.

Here’s the small print on what you get:

Thought and practice-leading, world-class content from the edge of new
High-quality templates and toolkits. Looking the part is not just about smart casual
A career zone. Real insight from the inside
Industry news and analysis. The exciting stuff

As this is the game of perpetual motion, we’ve gone beyond what we offer you as a DMI Member and created not one but two other hot routes to perpetual relevancy

1. To keep you top of your game, we also give you Just-inTime (J-I-T) learning activities through webinars and online short courses called DMI SPRINTS.

DMI SPRINTS effective-straight-away-learning short courses in Analytics, Content Marketing, GDPR, UX Essentials, CX Essentials, Graphic Design.

Hot content. Always.

2. Continuing Professional Development (CPD) for Certified Members is about being the best digital marketing professional that you can be – and taking the industry with you. You get access to a special CPD zone and rack up credits as you rack up fresh knowledge – 40 credits over 3 years means your Certification stays up-to-date. And so do you.

Recognition. CPD is a brilliant way for you to communicate just how great you are
You hold your status among an elite group of high performing digital marketing professionals. CPD is a Badge of Honor
You look the part on LinkedIn
You are empowered to expect a higher income
Access to key Skills Experts through our annual webinar portfolio
In-platform bitesize learning activities. Stay sharp
CPD Accredited eBooks and Webinars

FAQS

FAQs

Who is this short course aimed at?Muhammad Farid Mahmood2020-09-25T12:22:01+08:00

Who is this short course aimed at?

Small business owners, marketing professionals, product managers, entrepreneurs or anybody looking to skill up quickly in social media.

The bite-sized structure of the course is specifically designed to fit around your lifestyle and other commitments.

What if I want to learn more?Muhammad Farid Mahmood2020-09-25T12:21:07+08:00

What if I want to learn more?

If you wish to keep studying with DMI, we have a full range of additional short courses, Professional Certificates, Professional Diplomas and Post Graduate courses. Click here for more info.

How much does this short course cost?Muhammad Farid Mahmood2020-09-25T12:22:36+08:00

How much does this short course cost?

The course fee is RM 2120. You can also enjoy a payment plan which breaks the into easy monthly installments

How is this short course assessed?Muhammad Farid Mahmood2020-09-25T12:22:33+08:00

How is this short course assessed?

It’s trouble free. The assessment is undertaken online, with a 40 question multiple choice exam. You can take this in the comfort of your own home.

Successful completion leads to an Associate level certification.

Do I need to have a marketing background?Muhammad Farid Mahmood2020-09-25T12:21:54+08:00

Do I need to have a marketing background?

No. We will walk you through the fundamentals of social media marketing. You don’t need any specific marketing background to undertake and succeed with this course.

Industry Validation