Project Description
DMI Specialist – Social Media Marketing
Overview of DMI Specialist Course in Social Media Marketing
With the emergence and rise of social media, interactions between people has become much easier compared to the olden days of traditional communication.
Social Media Marketing can be described as the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing great content on your social media profiles, listening to and engaging your followers, analysing your results, and running social media advertisements.
The DMI Specialist Course in Social Media Marketing will cover the marketing strategies, techniques and skills to market via various types of social media platform such as Facebook, Twitter, etc. In other words, helping participants to understand the significance of marketing via social media and how they can benefit their businesses.
What Will You Learn in the DMI Specialist Course in Social Media Marketing?
This specialist course in social media marketing will provide you the thinking tools to become a leading player in the digital stage. In other words, create powerful and dynamic digital strategies and see it manifest into real world, business-changing action. The following is the social media marketing course outline that will be covered throughout the course: –
- Social Research
- Content Creation
- Content Outreach
- Instagram & Snapchat
- YouTube & Social Video
- Social Customer Service
- Strategy & Planning
Who is this DMI Specialist Course in Social Media Marketing for?
The DMI Specialist Course in Social Media Marketing is suitable for individuals who are responsible for planning, building, executing, managing, and reporting on social media marketing campaigns. This includes digital marketing generalists, specialists, and managers; content creators and content marketers; social media consultants; or anyone who is aiming to pursue a career in social media marketing, or to enhance their overall knowledge in this area. In addition, this course is also suitable for those who are inspired by career change and want a new challenge.
Why Join the DMI Specialist Course in Social Media Marketing?
By joining the DMI Specialist Course in Social Media Marketing, you will be able to enhance and develop your knowledge on new marketing tips which could allow you to grow your business profits and revenue.
The course will highlight the very important skills and techniques on how to execute your social media marketing properly. Join now and be a Social Media Marketing Specialist accredited by the Digital Marketing Institute, UK.
Upon completion of this course, you’ll be able to: –
- Identify the correct strategies, tactics and social media platforms to use.
- Market your products or services via social media effectively.
- Target specific groups of customers via social media easily.
- Increase brand awareness of product or service.
- Generate prospects and leads at a quicker rate.
- Boost your businesses sales.
DMI Specialist – Social Media Marketing
There are 10 modules in the Certified Digital Marketing Specialist – Social Course:
How Is The Certified Digital Marketing Specialist – Social Course Delivered?
The Certified Digital Marketing Specialist – Social course will be delivered via:
- OPTION 1 : Online Learning Only
Online Learning
Through Excel Academy’s Learning Management System, you will be able to learn the 10 modules of the course at your own pace. The duration of the online course is 30 hours.
DMI Membership
We’re getting you in the game as a
DMI Member
Right from the moment you sign-up for a course, you become a DMI Member, which means you join the conversation with a whole generation of marketeers around the globe who we’ve helped take their place at the leading edge. They are a living library of savvy and skills.
Being a DMI Member means being connected – to their smarts, to trends in industry, to experts who can bring unique insights to your work; to other great people with a task, vision or stellar trajectory like yours. You are connected to opportunities.
Here’s the small print on what you get:
- Thought and practice-leading, world-class content from the edge of new
- High-quality templates and toolkits. Looking the part is not just about smart casual
- A career zone. Real insight from the inside
- Industry news and analysis. The exciting stuff
As this is the game of perpetual motion, we’ve gone beyond what we offer you as a DMI Member and created not one but two other hot routes to perpetual relevancy
1. To keep you top of your game, we also give you Just-inTime (J-I-T) learning activities through webinars and online short courses called DMI SPRINTS.
DMI SPRINTS effective-straight-away-learning short courses in Analytics, Content Marketing, GDPR, UX Essentials, CX Essentials, Graphic Design.
Hot content. Always.
2. Continuing Professional Development (CPD) for Certified Members is about being the best digital marketing professional that you can be – and taking the industry with you. You get access to a special CPD zone and rack up credits as you rack up fresh knowledge – 40 credits over 3 years means your Certification stays up-to-date. And so do you.
- Recognition. CPD is a brilliant way for you to communicate just how great you are
- You hold your status among an elite group of high performing digital marketing professionals. CPD is a Badge of Honor
- You look the part on LinkedIn
- You are empowered to expect a higher income
- Access to key Skills Experts through our annual webinar portfolio
- In-platform bitesize learning activities. Stay sharp
- CPD Accredited eBooks and Webinars

Industry Validation
Specialist
Duration
Online Learning: 30 Hours
Delivery
Option 1: Online Learning Only
Assessment
2 Hours Certification Exam
Did you know that 74% of our graduates are employed in Digital Marketing roles?
Study With An Approved Partner
Online Learning Only
- Fully HRDF Claimable (SBL Scheme)
- Including 1 Pearson Vue Examination
- Self-Paced Learning

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