Author: SEAN - NOVEMBER 5, 2019 So if you’re a business that has a conscious social media marketing strategy, you may have found yourself asking, how do Instagram promotions work? Let’s start with bit of background on Instagram promotions and the features open to businesses on Instagram. What is an Instagram Promotion? An Instagram promotion is similar to any other ad you my see online. It allows increased exposure on your brand’s content by targeting desired users that may be interested in your brand’s products or services. In the last couple years Instagram has been rolling out bundles of features to help businesses [...]
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So far Nishanthi P.Muthu Chalvan has created 15 blog entries.
Author: SEAN - NOVEMBER 6, 2019 So how does one create a solid inbound marketing strategy? Mass marketing or “push” advertising worked extremely well in the earlier days. But times are changing, and so are consumer preferences. It’s an undeniable fact that consumers online are doing their homework before buying something, especially when they are faced with multiple options. They’re using Google to research products and social media to seek recommendations from friends/family. This is why inbound marketing is gaining more importance than regular outbound marketing. So as a business, you need to understand how “aware” consumers are and what you need to [...]
Author: SEAN - NOVEMBER 6, 2019 Regardless of the type of business you run or the industry you are in, you need consistent sales. You need customers that don’t just buy from you once, but keep coming back for more. In short, you need those valuable numbers on your side. However, selling more of your products or services can get complicated, especially if you have big goals. Being a business owner, you have a lot of control on many areas. Except when it comes to customers who can be unpredictable and give you hard time. The only way you can gain control of [...]
Author: KERAN SMITH - NOVEMBER 7, 2019 How To Earn Money from Google Over and Over Again As the marketplace moves from physical store locations to ecommerce stores, Google has become a valuable tool for helping businesses big and small reach their target audience online. Learning how to earn money from Google is an important first step in setting your modern business up for success. How Do You Make Money Online with Google? There are two basic ways to utilize Google to reach your customers and make money – 1) organic (or free) search engine traffic and 2) paid search engine ads. Below, [...]
Author: SHERMAN - NOVEMBER 7, 2019 Using Facebook for Business: What You Need to Know to Succeed Social commerce is growing day in and day out. And Facebook is a huge part of this growing revolution. People are buying more products/services online due to the recommendations and promotions they come across on Facebook. A trend that won’t die down any time soon. While the social media giant doesn’t quite reach the status of Google in terms of being a purchasing channel, it definitely is becoming a strong influence on purchasing habits and decisions. For anyone using Facebook for business, that’s a huge plus [...]
Author: BRANDI - JUNE 23, 2020 Anyone with a website can greatly benefit from understanding organic search engine optimization. Also called organic SEO, organic search engine optimization is a process of optimizing your website copy and HTML in order to help your website rank higher on search engines like Google and Bing. This way potential customers can find you quickly and easily. There are several measures you can take to help your website grow in search rankings. Most of them are fairly easy to do. But why take the time and effort to learn how to rank higher on search engines if you’re already using [...]
Author: SHERMAN - NOVEMBER 7, 2019 Are you looking for new ways to drive traffic to websites like yours? Most small businesses are already well aware of the power of search engine optimization. Optimizing sites and content for search engines like Google, helps drive traffic to websites, introducing more potential customers to your brand. However, SEO isn’t the only way for brands to increase traffic to websites. There are many tactics that you can use to help drive more traffic back to your site while building relationships with leads and customers. Some of them might require an up-front investment, while others just require your [...]
SEAN - NOVEMBER 7, 2019 8 Real Estate Video Marketing Tips that Actually Work Producing a quality video and having it seen by the right people used to be a privilege reserved for the elite, or people who had the resources. Not anymore. Both, video production and distribution has changed drastically, making it cheaper by the day. Thanks to smartphones, today we live in a world where a large number of people are equipped with a camera. Plus, it’s easier than ever to share and distribute videos with the help of Facebook or Instagram marketing. Which is why more and more people are doing it. [...]
Author: SEAN - NOVEMBER 8, 2019 As the largest social media network, Facebook is an excellent platform for ads. Properly targeted Facebook ads for ecommerce can be very helpful for any shopping business. If you’re not running Facebook ads now, the chances are good that you’re missing on a lot of opportunities to make money. To help you out, we have listed some of the most effective tips that you can use when coming up with strategies for running Facebook ads. Proven Tips in Using Facebook Ads for Ecommerce With over a billion users, using Facebook ads for ecommerce is a literal goldmine for businesses. And with [...]
Social Selling Online customers are not always transparent, but a seasoned salesperson knows what to look for when interacting with customers face to face, or even over the phone. It could be subtle body movements, changes in the tone of voice, or even little signs of hesitation. However, it is online buying signals that can be more difficult to pinpoint, making them easier to miss. The fact is, 93% of sales executives have not received any formal training on social selling, yet 90% of top performers include social media in their sales strategies, according to Everyone Social. So how can your sales [...]